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Using a Facebook Pixel to Track Advertising Performance
If you have installed a Pixel and are tracking conversions, Facebook gets better at delivering your ads to people who are more likely to take certain actions.
Favorite Fonts of 2019 (So Far!)
Favorite Fonts of 2019 (So Far!) Peyton Beard, Social Media Specialist While there are new typefaces being published every day, and hundreds of thousands made public online every year. Design is becoming seemingly oversaturated with clones and clones of the same or...
The Case Against Stock Photography
by Kristian Segelken, Social Media Manager We are all familiar with stock photography. It’s everywhere. It seems nearly every brochure, advertisement, or packaged product contains an eerily perfect photo of a smiling family or field of flowers. We know these images...
What We Loved About Digital Summit Philadelphia 2019
It was another great year at Digital Summit Philadelphia 2019 where over 1,400 marketers and industry professionals of all levels came together for 2 days of amazing presentations on everything from advanced SEO tactics to effectively targeting Gen Z. If you had the...
3 Ways People Are Engaging with Media
By Olivia Roehm | Account Executive In 2019, it is increasingly important to track how our target and potential customers are engaging with digital media. Content engagement is a sure way to truly understand your customer, so let’s take a look at some popular ways...
Build Your Following: 5 Benefits of Using Social Media Management Services
Build Your Following: Many businesses start out handling their own social media profiles, as doing so is simple and cost-effective. Once your business becomes successful, however, it's a good idea to enlist the help of a social media management company. Here are five...
3 Ways to Know It’s Time to Switch to a New SEO Provider
3 Ways to Know It's Time to Switch to a New SEO Provider If your company has an SEO provider, it means that you take search engine optimization seriously, and understand how important SEO is to maintaining an organic presence on the search engines. What if your...
Maxon C4D 102
by Ryan Goldberg, Graphic Designer A Not So Quick Intro Here I will be covering more topics on C4D stemming from this article. There I covered the basics of navigating through the viewport and understanding some of the workplace. In this article, I will include a few...
3 Cutting Edge Digital Marketing Ideas to Activate Your Brand
3 Cutting Edge Digital Marketing Ideas to Activate Your Brand By Olivia Roehm, Account Executive How can you cut through the noise? This becomes the ultimate question after you’ve asked yourself who is your target audience, what challenge of theirs are we solving, and...
9 reason why “Free” Website Is a Bad Idea
9 reason why “Free” Website Is a Bad Idea June 25, 2019 by Ally Nagle, Web Designer The insane increase of internet technology and online users has spurred a large market for Do-It-Yourself and free website building companies. They target small businesses and lure...
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