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Marketing During a Crisis
Marketing During a Crisis Olivia Roehm | Account Executive Crisis times are uncertain; no one likes it, but marketers get through uncertainty every day. It’s all about testing, optimizing, trying again! Because of our natural adaptability, we shapeshift into an...
Minimalism
Minimalism emerged during the early 1960s in the USA as a rejection of abstract expressionism art. At the time, artists believed in stripping emotion from the artwork as well as any metaphors or symbolism. Aesthetically, minimalism art is a literal presentation that...
Building an Online Presence
What is an online presence? An online presence for a business is the business’s website, social profiles, online memberships in directories, and any other places on the Internet where customers and potential customers can find you. Building an active online presence...
What is typography? Deep look into typography.
Typography Graphics has been one of the leading forms of art of this century. From the picture making to the writing style, graphics are involved in every step of the modern art culture of the poster, writing or other forms. It has been observed that without the...
Marketing to Millennials
Gokce Arslan | Social Media Strategist Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as...
Spark AR: A new asset for you and your brand
Ryan Goldberg | Head Graphic Designer Spark AR is a product from Facebook that allows you to create augmented reality effects for Facebook and Instagram. It will enable you to make filters for either platform that can accomplish many goals in a couple of different...
Increasing Your Productivity At Work: 5 Easy Steps
Amanda Pearl | Project Manager Work smarter not harder. One of my favorite phrases. From my parents to my soccer coaches, it’s something that my mentors have always harped on to help me be more efficient at what I was doing. Look, sometimes work can be just plain...
What Does Your Brand Look Like?
What Does Your Brand Look Like? Kristian Segelken, Creative Director If you had to describe the look of your brand in just a few words, what would it be? Clean and colorful, natural and neutral, or maybe somewhere in between? Finding the look of your brand might seem...
How to Get Online Consumers to Love Your Brand
How to Get Online Consumers to Love Your Brand Building a reputable brand is one of the sure-fire ways to create long-term business success. When you solely focus on factors like price, discounts, and direct marketing, you can make sales. Unfortunately, though, you...
Five Reasons You Should Hire an Agency to Run Your Company’s Social Media Accounts
Over the last decade, social media platforms have exploded in popularity. For businesses, these online outlets present a chance to communicate directly with existing and prospective customers. To achieve the best possible results, many companies have turned to...
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